We've learned a lot from working with DG directly. He lives up to the hype and knows what he's talking about when it comes to startup marketing.
Dave has been a great resource to us at Metadata. He's provided insight on marketing strategy, fundraising announcements, category creation, and helped amplify our brand as a speaker at our events.
Working with Dave was magical. I would spend 10 minutes briefing him on a new feature and he’d say “OK I got it” then he’d read his pitch back to me. My mind was blown every time. Dave is the most creative, the most driven, and the most scrappy partner and marketer I could ever dream of as a product leader. Drift owes lots of it’s success to Dave and I truly hope we work together again someday.
If you have the opportunity to work with Dave, do it.
I think it's probably easy to think Dave Gerhardt the marketing guru from LinkedIn and assume while his ideas are really good, he probably isn’t as good about executing on them. And honestly, that’s not an unfair assumption to make about some marketers. Today, you can get pretty far in marketing just for making a lot of noise. But Dave isn’t most marketers. He’s a generational gift to the startup marketing world. Finally, a real marketing professional to raise the bar for everyone else. And he’s certainly not just an idea guy. I’d be hard pressed to find a harder worker in my rolodex. I loved working for Dave, hope to again someday and highly recommend Dave as a marketing leader.
Dave is a superpower, full stop. I have been in tech sales for 25 years and haven't worked with a marketer that put out as much top quality work at that pace ever. Dave simplifies the message, the approach and the overall strategy. He doesn't hide behind all the "work" he's doing, he is focused on results. For the first year of Drift he sat in every single sales huddle and meeting to learn, get feedback and give feedback to the team (in early days we did this daily). Lastly he even jumped in and did the sales job for a month to better understand a day in the life of the sales rep. I've NEVER seen that in any company. He was an incredible business partner and I'd work with him again anytime anywhere.